Anne Waldron
Transformational coaching for leaders in professional services.
Brief
During our initial discussions with Anne, it became clear that she needed a modern, professional website to reflect her growing influence as a coach and consultant. Our aim was to design a site that not only showcased her expertise but also provided her with the tools to manage and grow her digital presence independently.
Anne’s previous website was outdated and lacked the functionality she required. We transitioned her to a sleek and sustainable WordPress platform, tailored to meet her specific needs. This new platform offers a user-friendly content management system, giving Anne full editorial control over her content, as well as robust tools for SEO and analytics to enhance her online visibility.
Collaboration
Anne’s vision and input were central to the project’s success. Through a highly collaborative process, we worked closely with her to create a website that authentically represented her personal brand and professional ethos. Together, we developed a design that balances clean aesthetics with intuitive navigation, ensuring a seamless experience for her audience.
Within a streamlined timeline, we launched a dynamic online presence that captures Anne’s essence and supports her business goals. The result is a website that not only reflects her professionalism but also empowers her to connect with her audience effectively. This project highlights the value of close collaboration and shared creativity between Anne and TEST Creative.
Rebrand Process
As part of our partnership with Anne Waldron, we identified the need for a refined logo to align with her evolving personal brand. Her existing logo, while familiar and rooted in her journey, needed a modern refresh to reflect her current vision and future aspirations.
Entrusted with this task, we immersed ourselves in understanding Anne’s core values, professional ethos, and ambitions. The result? A revitalized logo that pays homage to her personal story while embracing a contemporary design that resonates with today’s audience.
This refreshed emblem is more than a visual update; it encapsulates Anne’s forward-thinking approach and our commitment to creating impactful design solutions. It stands as a testament to her growth and her brand’s relevance in a competitive landscape.