Social AdVentures
Social adVentures is a wellbeing social enterprise specialising in public health, residential childcare and social care that run alongside social businesses such as childcare nurseries, training, a community gym and forest schools
Website Brief
We initiated our support for Social AdVentures in 2023. The initial project scope was to cover multiple website redevelopments across their brands, beginning with the main Social AdVentures site. The brief, while simple, offered us the liberty to explore a fresh design, functionality, and site architecture that would ultimately aid their online growth ambitions.
Our vision was to bolster their existing brand identity with an innovative new WordPress website, capable of communicating their organisational impact effortlessly. With an emphasis on their logo's diverse colour palette and the use of complementary typography, our design swiftly resonated with their cause.
Mobile Optimisation
To cater to a burgeoning mobile audience, we crafted a sleek and dynamic mobile experience for users. Our focus centred on bold colour design blocks, simple typography, and prominent call-to-action buttons, complemented by an enhanced menu design devoid of dropdown cues.
The client left the design scope of the project wide open, which enabled us to integrate contemporary layouts that combined three colours, two typefaces, and high-quality photography. The result was a polished and engaging user experience for mobile users.
Impact Case Studies
The client emphasized the importance of showcasing their impact and stories on the site. In response, we created several new design templates to thoughtfully augment each news or impact piece. By utilising colour block backgrounds with curved edges and highlighted buttons, we established an effective and efficient way to feature this content.
The end result of the site design and development process has opened up further opportunities for us to work with Social AdVentures on additional projects planned later this year. We eagerly anticipate delivering more design solutions to their content in the future.
