Association for Coaching
The Association for Coaching® (AC) is a leading independent, and not-for-profit professional body dedicated to promoting best practice and raising the awareness and standards of coaching, worldwide.
Client
The Association for Coaching are a long-standing client of TEST Creative. We support them with all web design and development projects across their international teams. Our responsibilities for them cover content, website design and development, project management and recruitment.
We work predominantly with the Global Services team who are responsible for the overall projects delivered internationally for the AC.
International Audiences
More recently we have been supporting the Association for Coaching (AC) with a number of internationally-focused WordPress website projects. These platforms are specifically designed for audiences in China, Australia and the UAE respectively.
Creating websites for international audiences requires careful consideration of cultural and linguistic differences, as well as technical requirements like search engine optimization (SEO) and website security. We worked closely with the AC to understand the needs and preferences of each target audience and create websites that cater to those needs.
Conference Websites
TEST Creative were involved in managing the delivery of the development of a number of website projects focusing on online and in-person conference events. Our bespoke design and development solutions included complex content areas for speakers and sessions, bespoke highlights system for quick filtering and customised variable products. These projects are currently being delivered with expectations of launching new websites later in 2023.