"Awesome. You’ve been incredible, thank you for jumping on this and being so efficient. "
River Hawkins
Founder | HUMEN
"Awesome. You’ve been incredible, thank you for jumping on this and being so efficient. "
River Hawkins
Founder | HUMEN
HUMEN is a pioneering mental health organisation focused on changing the way men think and talk about mental health. Our challenge was to create an impactful and intuitive digital platform that effectively communicates their mission, engages their audience, and drives participation in their initiatives.
HUMEN is a pioneering mental health organisation focused on changing the way men think and talk about mental health. Our challenge was to create an impactful and intuitive digital platform that effectively communicates their mission, engages their audience, and drives participation in their initiatives.
Website Design & UX
We designed a website that combines a bold and accessible aesthetic with clear user pathways, ensuring visitors can easily find support, learn about HUMEN’s mission, and get involved. The design balances a strong visual identity with an intuitive layout, making information digestible and action-oriented.
A key feature of the website is its ability to facilitate community engagement. From promoting the HUMEN Space sessions to encouraging donations, every aspect of the design was built to enhance accessibility and inspire action. The streamlined navigation and compelling visuals help communicate the organisation’s impact effectively.
Website Design & UX
We designed a website that combines a bold and accessible aesthetic with clear user pathways, ensuring visitors can easily find support, learn about HUMEN’s mission, and get involved. The design balances a strong visual identity with an intuitive layout, making information digestible and action-oriented.
A key feature of the website is its ability to facilitate community engagement. From promoting the HUMEN Space sessions to encouraging donations, every aspect of the design was built to enhance accessibility and inspire action. The streamlined navigation and compelling visuals help communicate the organisation’s impact effectively.
Engagement
We developed a content strategy that speaks directly to HUMEN’s target audience—encouraging open conversations around men’s mental health. The messaging is empathetic, powerful, and action-driven, ensuring that visitors understand the importance of HUMEN’s work and feel motivated to engage.
The redesigned HUMEN website has significantly improved engagement, with increased sign-ups for HUMEN Space sessions, greater visibility for their campaigns, and a more effective donation journey. By enhancing the site’s usability and storytelling, HUMEN is now better positioned to continue transforming the conversation around men’s mental health.
Engagement
We developed a content strategy that speaks directly to HUMEN’s target audience—encouraging open conversations around men’s mental health. The messaging is empathetic, powerful, and action-driven, ensuring that visitors understand the importance of HUMEN’s work and feel motivated to engage.
The redesigned HUMEN website has significantly improved engagement, with increased sign-ups for HUMEN Space sessions, greater visibility for their campaigns, and a more effective donation journey. By enhancing the site’s usability and storytelling, HUMEN is now better positioned to continue transforming the conversation around men’s mental health.
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