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Institute of Promotional Marketing

New brand and platform website to serve their growing membership

Client

IPM

Launched

2024

Institute of Promotional Marketing

New brand and platform website to serve their growing membership

Client

IPM

Launched

2024

"Working with Test Creative on the IPM’s new website and brand refresh has been a fantastic experience. They truly understood our vision, delivering a more accessible and resourceful dashboard that enhances our members' experience. Their expertise in design and strategy has helped position the IPM in the best possible way for the future. We’re thrilled with the results and grateful for their support throughout the process."

Emma Kirk

Managing Director

"Working with Test Creative on the IPM’s new website and brand refresh has been a fantastic experience. They truly understood our vision, delivering a more accessible and resourceful dashboard that enhances our members' experience. Their expertise in design and strategy has helped position the IPM in the best possible way for the future. We’re thrilled with the results and grateful for their support throughout the process."

Emma Kirk

Managing Director

The Institute of Promotional Marketing (IPM) champions best practices in promotional marketing, supporting brands, agencies, and legal professionals. Our objective was to modernise their digital presence by developing a highly functional and visually engaging website that serves as a key resource for industry professionals.

The Institute of Promotional Marketing (IPM) champions best practices in promotional marketing, supporting brands, agencies, and legal professionals. Our objective was to modernise their digital presence by developing a highly functional and visually engaging website that serves as a key resource for industry professionals.

Website Development & UX

We designed a digital platform that enhances user accessibility while reinforcing IPM’s credibility as an industry leader. The new site structure improves navigation, allowing users to quickly access compliance guidance, training programs, and industry news.

The website includes essential features such as a member portal, training course directory, and a regulatory hub to provide clear, structured access to key resources. A refined layout and intuitive design ensure a seamless experience for both existing members and prospective users.

Website Development & UX

We designed a digital platform that enhances user accessibility while reinforcing IPM’s credibility as an industry leader. The new site structure improves navigation, allowing users to quickly access compliance guidance, training programs, and industry news.

The website includes essential features such as a member portal, training course directory, and a regulatory hub to provide clear, structured access to key resources. A refined layout and intuitive design ensure a seamless experience for both existing members and prospective users.

Technical Implementation & Performance

We focused on delivering a highly functional and performance-optimised website. Built with scalability in mind, the platform offers a seamless experience across all devices, ensuring accessibility for all users.

The revitalised IPM website has significantly improved user experience, making it easier for industry professionals to access valuable resources. The enhanced platform reinforces IPM’s authority within the promotional marketing sector and provides a strong foundation for future digital initiatives.

Technical Implementation & Performance

We focused on delivering a highly functional and performance-optimised website. Built with scalability in mind, the platform offers a seamless experience across all devices, ensuring accessibility for all users.

The revitalised IPM website has significantly improved user experience, making it easier for industry professionals to access valuable resources. The enhanced platform reinforces IPM’s authority within the promotional marketing sector and provides a strong foundation for future digital initiatives.

Let’s bring your vision to life

We believe that every business has a story to tell. We help our clients bring their story to life.

Get in touch today.

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

We believe that every business has a story to tell. We help our clients bring their story to life.

Get in touch today.

Extreme close-up black and white photograph of a human eye

Contact us

Let’s bring your vision to life

We believe that every business has a story to tell. We help our clients bring their story to life.

Get in touch today.

Extreme close-up black and white photograph of a human eye

Contact us